Fairs and events

30/10/2013

Latest Bobcat – Doosan Demo Days beat every record

From 14th till 18th October, the Doosan Academy in Dobris, south of Prague, Czech Republic, opened its doors again to dealers and customers to attend the by now almost legendary Demo Days!

„The number of people expected was around 300“, says Training Director Laurent Laval. „It was largely exceeded this time, as we had slightly over 450 attendants from all over Europe last week. We received so many demands that we have decided to set up an additional week of Demo Days in November, especially for our dealers and customers from Africa and the Middle East. Combining all groups from EMEA was simply not possible from a logistical standpoint“.

The huge success of the Demo Days can be explained by the concept itself : it is a unique opportunity for dealers to invite their customers to try out a full range of both Doosan and Bobcat machines on the spot, offer them  the opportunity to talk to other customers as well as product people and demonstrators. This time is also used by Doosan EMEA to conduct surveys on, as was the case this time, the information Doosan provides to its customers.

One of the highlights of the Demo Days is – as the name states – the demo show. Each time the Demo Days take place, the team changes the choreography, so that it is a new show at every occasion. The use of live music, colour laser lights, mystic fog and fireworks at the end only make it more worthwhile.

During this edition, the Doosan Academy hosted a large group of German customers – 153 dealers & customers from all over Germany visited last week. With the world-famous Bavarian Octoberfeste barely finished, the dinner, as always hosted on-site, had a Bavarian German touch to it. Details like this ensure the uniqueness of our Demo Days ! 

 
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